Benefit auctioneer Sherry Truhlar is as known for her educational resources as she is for her dynamic onstage personality as an auctioneer. Since starting her business from over a decade ago, she’s grown Red Apple Auctions into a diverse enterprise. She annually oversee auctions at fundraising galas across the country, and – through the power of technology – educates over 7,500 auction planners each week using video, blogs, teleconferences, tutorials, workshops, and classes. Get started with her free auction planner tools.